Apple’s premium reseller in the Philippines, Power Mac
Center recently hosted a fashion show entitled “Fusion” to showcase its latest
and upcoming wearable tech for Apple devices. The show featured several brands
of wearable tech including heavy-hitters such as the Misfit Shine, Jawbone and
Garmin as well as two new brands – Cookoo and Cogito.
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| Cogito and Cookoo Brand Ambassadors Vanessa Matsunaga, Fabio Ide, Rikka Infantado and Suki Salvador |
First there’s the Jawbone with its new app for its UP
fitness bands. According to Jawbone, the app is a comprehensive lifestyle and
activity tracking system that provides information about the user’s weight,
sleep and fitness activity. It also gives users an online community to share
their fitness data.
Jawbone is also opening the UP ecosystem to enable third
party developers and device manufacturers to better utilize the band’s hardware
as well as its online community.
Another brand that made an appearance at the show was Garmin
and its Vivofit
fitness band. The device was first introduced at this year’s Consumer
Electronics Show (CES) and capitalizes on the company’s expertise in navigation
by using GPS technology to track users’ activities. The band is now available at
Power Mac Centers for PHP6,450.
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| Jawbone UP |
Finally, there’s the Misfit Shine – an activity tracker that
can be worn in two different methods. On one hand, you can wear it as a
traditional smart band but on the other hand, you can wear it as a necklace.
The device is made from aircraft-grade aluminum and has an understated look.
The device is capable of tracking a user’s sleeping pattern,
calories burned and distance reached. And just like the Jawbone UP app, the
Shine’s companion app allows users to share their fitness data with their
friends.
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| Misfit Shine |
Now if you’re looking for a more traditional-looking
time-piece with smartwatch capabilities, you might want to try out either the
Cogito Classic watch or the Cookoo connected watch.
The Cogito Classic connected watch is made from premium
materials and comes with a strap made from either genuine leather or stainless
steel. The watch provides intuitive digital notifications to users and serves
as an extension of a smartphone. It features a lucid digital display overlaid
by the traditional analogue watch face.
On the display, users can check various notifications
including calls, messages and alarms. The device is also water resistant up to
10ATM.
And lastly, there’s the Cookoo connected watch that offers
almost the same features but for a younger market. Just like the Cogito
Classic, the Cookoo watch was designed by Xavier Houy and incorporates two
different materials – silicone and nylon.
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| Cookoo Connected Watch |
The watch collection is split in two: a Sporty chic
collection that features a soft-touch silicone band and the Urban Explorer
collection that boasts a robust and form-fitting nylon band. Again, just like
the Cogito Classic, the Cookoo connected watches features a digital display
that shows users various notifications including calls, messages, emails and
even those coming from social media sites such as Facebook, Twitter and
Whatsapp to name a few.
Both the Cookoo and Cogito watches are powered by
traditional button-cell batteries and can connect to smart devices via
Bluetooth. The Cookoo is also water resistant up to 10ATM.
